Most people would have heard about digital marketing. They might have some idea about it but most people lack the basic knowledge about digital marketing and how it works. The high-level meaning of digital marketing refers to advertising products and services through a digital medium such as search engines, websites, social media, email, and other mobile apps.
Marketing strategy is essential for businesses and companies to flourish in providing their products and services to the customer. Businesses without concise plans will be useless to function as it may run to loss. Many agencies in Bhutan have accomplished, and while some are still lacking behind because of marketing strategies.
TikTok is an online media platform where you can upload videos and share them. Tiktok is gaining a lot of popularity over the years and is a source of earning for many Tiktok influencers.
Youtube and Tik Tok are becoming increasingly popular; they are gaining a lot of engagement. These social media platforms are a significant ground for businesses to increase their visibility through video marketing. Video marketing helps to promote business brands with short clips and video ads.
Digital marketing is online marketing that advertises business and products through digital channels. About 3.9 billion people use the internet daily, making digital marketing essential to reaching the world. Research shows that 81% of companies use social media marketing, 69% use email marketing (69%), 44 % use Search Engine Optimization (SEO), and 17% use Pay Per Click (PPC)for product promotion.
With digitalization, it is easy for businesses to generate thousands of potential customers. Digital marketing is still a new form of marketing in Bhutan. The increasing number of internet users in Thimphu allows digital marketers to improve their marketing strategies.
Facebook is the reigning champion among all the social media platforms, with 2.38 billion users and has the highest number of active users.
The dawn of the internet in Bhutan has brought numerous reforms into Bhutanese society. Social media has become dear and vital in Bhutan, with multiple individuals hooked on them.
Digital marketing is excellent for businesses because it helps acquire more traffic and improve sales by reaching people interested in your products and services. It's better to choose a digital marketing agency over an in-house marketing team because it becomes difficult to keep up with marketing trends.
If you are looking for a digital marketing agency to expand your audiences, I assume you are well aware of digital marketing. You must be tired, reading similar technical explanations of digital marketing time and again. In this article, I will cut all the clichés and answer all your questions.